Customer Relationship Management (C.R.M)

عدد الايام
5 Days
مجال التدريب
دورات التسويق والمبيعات
المحاور الرئيسية للبرنامج
  • Traditional and Contemporary Perspectives on Managing Model Performance

  • Integrated Model Performance According to the Contemporary Perspective (Concept / Features)
  • Requirements for Implementing Model Performance
  • The Importance of Outstanding Model Performance for Employees (Individual / Group)
  • Behaviors of Model Performance in Customer Relationship Management:
    • (Employee Personalities - Human Behavior at Work - Motivation - Performance Driving Forces)
  • Customers.. Classification and Importance

  • Customer Relationships (Concept and Dimensions)
  • The Organization’s Image Among Customers: How Is It Formed and Can It Be Developed?
  • Formulating the Organization’s Message to Customers
  • Modern Communication Technology
  • Customer Service: Concept, Elements, and Importance
  • Understanding and Managing the Self to Achieve Success in Interactions:

  • Self-Esteem Skills / Building Confidence / Self-Awareness / Influences / Values and Orientations / Strengths and Weaknesses / Self-Evaluation and Monitoring
  • Emotional Management Skills: (Managing Anger Absorption - Dealing with Sadness and Anxiety)
  • Skills for Handling Customer Complaints, Suggestions, and Objections.

    Skills for Dealing with Conflicts and Difficult, Critical Situations:

  • Perception and Its Differences Among Individuals at Work
  • Humanity and Addressing Ineffective Communication at Work
  • Conflicts and Disputes with Others
  • Applications, Case Studies, and Practical Practices

أهداف الدورة

Providing participants with contemporary trends in Customer Relationship Management (C.R.M) as an important function within the organization's operations and as part of the overall managerial structure. Equipping them with the skills to establish and develop relationships with customers as a means to enhance the organization’s image, master the art of exemplary high-quality performance, improve model performance efficiency, manage customer relations, achieve customer satisfaction, handle difficult and critical situations, and analyze interpersonal relationships among interacting individuals.

بماذا تتميز برامجنا التدريبية
  • High-quality scientific material, both in content and presentation, designed in a luxurious manner.
  • Trainers of the highest caliber.
  • Advanced training methods.
  • A team trained to ensure complete comfort for the trainees.
  • Training halls equipped with all necessary facilities.
  • The ability to design training programs according to the strategies of the companies they are offered to.
معايير الجودة المطبقة

At Creative Sources for Training (CS), we strive to apply the highest quality standards to achieve the desired goals through:

  • Conducting pre- and post-tests to determine the added value of the program.
  • Relying on workshops and enhancing interaction between the trainer and participants, as well as among the participants themselves.
  • Using the latest globally applied training methods and interactive tools.
  • Sharing successful experiences of institutions that have implemented similar programs.
  • Preparing and designing training materials by specialists and practitioners experienced in similar projects, and presenting them in a luxurious manner.
  • Focusing on delivering the program in a distinguished training environment that matches the nature of the program, in one of the premium hotels.
  • Limiting the number of participants to a maximum of 20 per program.
  • Providing detailed reports for each training program covering aspects such as attendance, participation, assignments, test results, etc.
السعر حضوري / الرياض
السعر عن بعد