Measuring and Evaluating Marketing Activity Efficiency

• Marketing and Its Importance – The Global Market:

• Analyzing the Organization's Marketing Message
• Developing Marketing Strategies and Objectives
• Creating Action Plans and Implementing Marketing Plans
• Setting Performance Metrics and Levels for Marketing Activities
• Designing and Establishing a System to Evaluate Marketing Performance
• Developing a Marketing Contingency Plan
• Implementing Corrective Actions and Work Plans to Excel in Markets
• Maximizing Returns Through Evaluation Activities
• The Role of Advertising and Promotion in Marketing
• Practical Applications and Case Studies

Equip participants with the essential skills and knowledge to qualify them for evaluating marketing activity performance within the organization.

Identify weaknesses and strengths to achieve marketing objectives with efficiency and effectiveness in light of marketing mechanisms and competition.

High-quality educational material in both form and content, designed in an elegant manner.

• Trainers at the highest levels.
• Advanced training tools.
• A team trained to ensure the complete comfort of the trainees.
• Training rooms equipped with all necessary facilities.
• Ability to design training programs according to the strategies of the companies presenting them.

At Creative Sources for Training (CS), we strive to apply the highest quality standards to achieve the desired goals by:

• Conducting pre- and post-tests to determine the added value of the program.
• Relying on workshops and enhancing interaction between the trainer and participants, as well as among participants themselves.
• Using the latest training tools and interactive aids applied globally.
• Transferring experiences from institutions that have implemented and achieved significant success.
• Preparing and developing training materials through specialists and practitioners of similar projects, presented in an elegant manner.
• Focusing on executing the project in a distinguished training environment that suits the nature of the program, held in a five-star hotel.
• Conducting courses with a maximum of 20 participants per program.
• Providing detailed reports on each training program, including (attendance, participation, assignments, test results, etc.).